Terms of Service

Last updated: 5 September 2026

1. The service

TrackAlive is a Shopify app operated by Aurevia Systems Pty Ltd (“TrackAlive”, “we”, “us”). It compares a store’s daily Shopify order count, its own checkout-pixel event count and its Google Analytics 4 purchase-event count, and alerts the merchant by email or Slack when those numbers diverge in a way that suggests conversion tracking has broken.

2. No guarantee of detection

TrackAlive’s monitoring is best-effort. It does not guarantee that every tracking failure will be caught, or caught immediately. Google Analytics 4 data can lag 24 to 48 hours behind real events, so alerts are not instant. TrackAlive is a monitoring tool, not a guarantee of accurate analytics or ad performance.

3. Merchant responsibilities

The merchant is responsible for connecting a Google Analytics 4 property that actually corresponds to their store, for keeping their contact email address current so alerts reach them, and for keeping their Shopify store and any pixel or tag configuration in working order. We are not responsible for losses caused by an incorrect property selection, an out-of-date contact email, or a merchant’s own tracking setup.

4. Fees, trial and cancellation

TrackAlive costs US$29 per month, with a 7-day free trial for new installs. Billing is handled entirely through Shopify’s app billing on the merchant’s regular Shopify invoice; we do not process payments or store card details ourselves. A merchant cancels by uninstalling TrackAlive from their Shopify admin. Refunds, proration and billing disputes are handled under Shopify’s own billing terms.

5. Acceptable use

The merchant agrees not to use TrackAlive to access, probe or interfere with systems they do not own or have permission to test, and not to attempt to circumvent rate limits, reverse engineer the service, or resell access to it without our written agreement.

6. Intellectual property

TrackAlive, its code, design and branding belong to Aurevia Systems Pty Ltd. Installing the app grants the merchant a limited, non-exclusive, non-transferable right to use it for their own store while their subscription is active. The merchant keeps all rights to their own store data.

7. Disclaimer of warranties

TrackAlive is provided “as is” and “as available”, without warranties of any kind, express or implied, including fitness for a particular purpose, to the maximum extent permitted by law.

8. Limitation of liability

To the maximum extent permitted by law, our total liability to a merchant arising out of or related to TrackAlive is limited to the fees the merchant paid us in the three months before the claim arose. We are not liable for indirect, incidental or consequential losses, including lost sales, lost ad spend or lost profits.

9. Australian Consumer Law

Nothing in these terms excludes, restricts or modifies any guarantee, right or remedy given to the merchant under the Australian Consumer Law or any other law that cannot lawfully be excluded. These terms apply only to the extent the law allows.

10. Termination

Either party can end this agreement at any time: the merchant by uninstalling TrackAlive, and we by suspending or ending access for misuse, non-payment, or if we stop offering the service, with reasonable notice by email where practical.

11. Governing law

These terms are governed by the laws of Victoria, Australia, and the parties submit to the courts of Victoria, Australia.

12. Contact

Questions about these terms can be sent to hargravelabs@gmail.com.